Bunger & Robertson is proud of its status as Bloomington’s hometown attorney. As a large firm with a broad array of specialties, Bunger & Robertson can meet nearly any legal need—and yet, it still operates with a personal touch and a commitment to every individual or organization it serves.
As Bunger & Robertson continued to grow, the firm wanted to remain firmly entrenched in the Bloomington community, while promoting an expanding list of services that caters to everyone from adoptive parents to injured workers to locally-owned businesses, and more. In positioning itself as a local business serving local clients, Bunger & Robertson reinforces the idea that there’s no need to travel to larger cities for quality legal help—they can stay in their hometown and receive expert service with a comforting personal touch. No matter what the client’s needs or the scope of their case, Bunger & Robertson is dedicated to making them feel like family.
Through a redesign of the firm’s website, plus print ads, social posts and overall branding, we were able to give Bunger & Robertson a facelift, while remaining true to it legacy in the community and the feeling of trust, dignity and family instilled in every single client. Social media posts speak to many of the firm’s areas of practice and highlight the blog, which speaks directly to Bloomington residents and strengthens the connection with the community. Print ads, branding, the redesigned website and an ongoing digital strategy help to maintain a casual and approachable but still professional feel, to reinforce Bunger & Robertson as hometown attorneys with decades of expertise.